Pfizer holds media roundtable to round off breast cancer month
By Edmund Smith-Asante Multinational pharmaceutical and biotechnology corporation, Pfizer, has held a virtual media roundtable for over 40 journalists from Ghana, Cote d'Ivoire, Cameroon and Senegal, to climax this year’s Breast Cancer Awareness Month. The zoom meeting held last Friday, October 28, urged the public to take early detection seriously and help friends and families by encouraging regular self-examination and conversations with their doctors. Healthcare practitioners were also encouraged to have open conversations and support patients. While in 2020 the World Health Organisation’s International Agency for Research on Cancer, Global Cancer Observatory reported 4,482 and 28,380 new cases of breast cancer for Ghana and Nigeria respectively, the WHO’s Cancer Country Profile of Ghana 2020, said breast cancer was the number one cancer among women in the country, with an incidence of 20.4 per cent and a relatively high mortality rate. Since 2000 Ghana’s breast canc